Nicolle Alex is a licensed marriage and family therapist in California, offering therapy in person and by telehealth. I designed the brand and the pages, then built the site in Webflow on Client-First with CMS-driven pages.
Nicolle Alex is a licensed marriage and family therapist offering individual, couples and telehealth therapy across California. People arrive at a therapist's site unsure and often anxious, so every page had to feel calm, explain who she helps, and make getting in touch simple.
The practice needed a brand before it could have a site, so the identity came first, then the page designs, then the Webflow build. Success meant a site Nicolle could keep current herself, publishing articles and editing her pages, with a contact form that asks only what she needs to reply.
Three constraints shaped the build
The identity had to exist before a page could be designed, so the brand came first.
Visitors arrive unsure. Every page had to be calm, clear and easy to act on.
Nicolle updates the site herself and brings bigger changes back to me.
Three calls that shaped the build, each with the reason behind it and what it cost.
Six parts hold the site together. Follow them down the list and watch the structure build itself.
The numbers and tools behind the live site.
Pick your services, answer a few quick questions and watch the price and timeline build as you go. No email needed to see it.
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